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Attending SHOT Show for the first time is both exciting and overwhelming. With thousands of exhibitors, miles of aisles, private meetings, networking events, and product launches happening all at once, it’s easy to feel unprepared. This guide is designed to give first-time attendees a complete, insider-level understanding of how to prepare, what to expect, and […]
Trying to find the “must-see” booths without walking 13 miles of aisles? This guide is built to help you use the official SHOT Show Exhibitor List like a pro—so you can discover new products faster, prioritize the brands that matter to your business, and leave Las Vegas with real leads (not just sore feet). Quick […]
The SHOT Show is where the shooting sports, outdoor, tactical, and personal defense industries reveal what’s next. Every January in Las Vegas, brands from around the world unveil new gear, upgraded platforms, smarter optics, and cutting-edge accessories that shape the year ahead. If you couldn’t attend in person, this guide brings you the biggest SHOT […]
Every January, SHOT Show becomes the pulse of the industry. What debuts here doesn’t just stay on the show floor — it shapes buying decisions, marketing strategies, retail displays, and online conversations for the entire year. From gear upgrades to tech-driven solutions, this year’s SHOT Show made one thing clear: innovation is accelerating, and expectations […]
Every January, the SHOT Show floor becomes a real-time snapshot of where the shooting, hunting, and outdoor gear world is headed next. Some launches are “nice upgrades.” Others reset expectations—new tech that drops the barrier to entry, reshapes price brackets, or changes what buyers demand from brands. This page breaks down the most meaningful SHOT […]
The SHOT Show Insider Report gives you exclusive, behind-the-scenes access to the biggest trade show in the shooting sports and tactical gear industry—revealing the products, trends, and conversations that never make it to social media, YouTube, or mainstream blogs. If you’ve ever felt like you only see the surface-level highlights of SHOT Show coverage, this […]
The SHOT Show is where innovation meets tradition — the place where the industry’s biggest names and rising disruptors reveal what’s next. Every year, thousands of exhibitors showcase cutting-edge designs, smarter accessories, and next-level gear that shapes the direction of the market for seasons to come. This comprehensive Best Of list highlights the most impressive, […]
The SHOT Show 2026 is shaping up to be the biggest, boldest, and most innovative showcase the industry has ever seen. Every year, thousands of brands, professionals, and enthusiasts gather in Las Vegas to unveil what’s next in outdoor gear, tactical equipment, personal protection, range technology, optics, accessories, and training solutions. This year is no […]
Every January, SHOT Show sets the tone for the entire year in the outdoor gear and tactical equipment world. New releases hit the floor, distributors place massive orders, and buyers start planning upgrades long before products ever reach store shelves. But what really matters to consumers happens after the show—when demand spikes and the fastest-moving […]
